Open Sans is a sans serif font that’s clean and minimalistic. Having too many typefaces can make your site look messy and unprofessional. However, we recommend that you stick to a maximum of three fonts in total. You could also use them for different elements on your site (e.g., serif for post titles and headings, sans serif for body text). Remember that you can pair fonts from different categories (e.g., serif and sans serif). All of the fonts on this list are available from Google Fonts. Now that you understand a bit more about fonts and what each style represents, let’s look at 10 typefaces that can help you create a professional site. 10 Fonts to Make Your Site More Professional They are generally used in logos, site titles, and headings. The New Yorker uses a decorative font for its site title and blog post headings:ĭisplay fonts can help your brand stand out from the crowd. For instance, they can imitate hand-painted signs or calligraphy. These typefaces tend to have unique features and are normally bold and decorative. Display or Decorative Fontsįinally, we have display fonts. Some script fonts communicate elegance and class, and when used in the right context, they can help your brand appear more professional. They’re almost never used for blog posts or large chunks of text, as they can make the content difficult and tiring to read. Script typefaces can typically be spotted in brand names and page titles: Examples of script fonts include Lobster, Pacifico, and Allura. They are fun and quirky, and can therefore add character to your site. Script typefaces (or cursive fonts) are designed to resemble handwriting. Popular examples of sans serif fonts include Arial, Open Sans, and Roboto. They can also help you achieve a modern look, which in turn makes your brand appear more trustworthy. These clean fonts can make your content more legible. These fonts are crisp and clean, without any serifs or other decorative features: Sans serif fonts are the most commonly used typefaces across the web. Common serif fonts include Times New Roman, Palatino, and Baskerville. While they’re not commonly used in web design, some online publications and news portals still opt for serif fonts to project a professional image:ĭue to their old-style characteristics, these fonts tend to communicate a sense of authority and tradition. This typography is distinguished by tiny strokes (or serifs) at the ends of each letter. Serif fonts are what you’ll typically find in textbooks and newspapers. Most typefaces can be classified into one of four categories: serif, sans serif, script, and display or decorative. Let’s get started! A Quick Review of Some Font Basicsīefore we look at some professional fonts for your site, let’s quickly go over the different styles that are available. We’ll then look at 10 fonts that can help you communicate a professional image. In this post, we’ll discuss the main types of fonts and what each one is best suited for. By looking at some examples and their uses, you should be able to select the right style for your unique brand. To help you out, we’ve picked a selection of fonts that can make your site look more reliable and trustworthy. However, you may feel a little overwhelmed by the broad range of fonts that are available. As a business owner, you’re probably aiming for a more professional look. Each font has its own personality and can help you project a particular image. Your site’s typography can say a lot about your brand.
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